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Creativity & Graphic Design Service
Branding Agency in Cartagena
We think, create, and develop your brand
At Marketing Digital Cartagena ® we specialize in creating ideas, naming them, and translating them into a unique and differentiated visual identity.
We offer a complete advanced graphic design service to cover any idea and format you need to develop.
Take a look at some of our most common projects.
Marcas únicas y diferenciadas
Creamos marcas que cuentan una historia, transmiten ideas y conceptualizan aquello que nuestro público objetivo debe percibir.
Innovación, renovación y vanguardia
Desarrollamos la vida de tu marca en el tiempo, adaptándola a los cambios y tendencias, y manteniéndola viva en el tiempo.
Gestión estratégica creativa
Trabajamos mano a mano con un plan estratégico y grupos de control para afianzar la toma de decisiones en el plano visual.
Logo
We take a small step with you that will mark the rest of the journey.
- Brand naming
- Logo design
- Format adaptation
- Style guide
- Creative studio
Corporative
We solve and apply the value of your brand wherever it is needed.
- Corporate stationery
- Poster and graphic design
- Audiovisual development
- Local campaigns
- Merchandising
Identity
We develop your brand’s identity toward its maturity.
- Custom illustration
- Brand iconography
- Brand photography
- Identity redesign
- Creative studio
Branding Services
What does it involve?
The branding service at Marketing Digital Cartagena ® aims to take care of a brand’s visual identity and perception. Our main challenge is to establish a strong and coherent image of a company, product, or service in the minds of consumers.
EBranding is not limited to logo design; it encompasses a series of elements and strategies that work together to build a distinctive and memorable brand identity from different angles:
- Visual Identity Design:
This involves creating visual elements such as logos, color palettes, typography, and consistent graphic elements. These elements are applied across all brand materials, from websites to physical products.
- Messaging and Value Proposition:
Good branding clearly communicates the brand’s message and unique value proposition. It defines what makes the brand special and why customers should choose it.
- Brand Personality:
A distinctive personality is developed for the brand, which can be friendly, professional, innovative, etc. This personality guides how the brand presents itself and communicates in all aspects.
- Communication Strategy:
Branding involves deciding how the brand will communicate with its target audience. This may include the brand’s voice and tone in written content, as well as marketing and advertising strategies.
- Customer Experience:
Branding also relates to the experience customers have when interacting with the brand. This ranges from user interface design on a website to how employees interact with clients.
- Omnichannel Consistency:
It is essential that the brand presents itself consistently across all touchpoints, online or offline. This helps create strong recognition and association in consumers’ minds.
